Social media is the use of internet based channels which enable creation and exchange of user generated content. It makes it easier for people to listen, engage, communicate and interact on a large scale.
Social media and Search Engine Optimisation go hand in hand. While you grow in a social network, your search engine ranking will increase as a result of your popularity signalling to Google that you are an authority in your market according to your human audience. In addition to it perfectly dovetailing SEO, Social Media allows you to improve your customer service and customer relations for your business, something that is a major priority in any internet marketing strategy.
So let’s take a look at some statistics:
With these statistical figures erupting from the UK can you really afford not to be involved?